Vlad Lobchanka

Product Designer

Portrait of Vlad Lobchanka

I’m a product designer with more than six years of experience, more than four of them in fintech and AI SaaS. Most of my work is growth design. I find where people drop off, design a better flow and test it against the old one. I design interfaces mobile-first.

Since December 2025 I have been the product designer at Fundraisly, a four-person startup that builds an AI fundraising platform. We launched it on Product Hunt, where it became #1 Product of the Month. I turned 1,349 customer calls into a research base and ran four A/B tests on the homepage. In September 2026 I also took over the front end of the AI agent product.

Before that, I spent 18 months in the growth team at Smartcat, an AI translation platform. My onboarding changes raised conversion to self-service purchase by 17%. A new sign-up for business users raised the share of work emails from 5% to 31%.

From 2022 to 2024 I worked in the growth team at Trussle, a UK online mortgage broker that became Better.co.uk. I redesigned five stages of the mortgage funnel, and each one beat the old design in an A/B test. I also moved about 50 pages onto Better’s design system in two weeks.

Earlier, I designed websites and product interfaces for clients of Niwart, a design agency in Warsaw, and worked as a freelancer on Upwork. I have an engineering degree.

My side project is MotoFuji: the whole digital side of the business for a Warsaw motorcycle workshop and importer. I own the product and everything the buyer sees, and I build the front end with AI coding agents.

I work remotely from Warsaw, and I’m open to relocation.